UTA, CAA, Endeavor: You Just Don't Get It Edition
I was traveling yesterday , so I picked up USA Today. It is nice to see the paper telling middle America the future of entertainment, because if it didn't, the country would never know what they really wanted. According to Marco R. della Cava, the country is crying out for television on the Web. Never mind your dual tuner TiVo enabled, surround sounded 60" plasma screened home theater experience, when you want content from the Coen brothers, you are going to watch it in tiny 2 minute segments on your computer. With broadband, you can even make it full screen. You see, in the future, people aren't going to want their content to take advantage of the unique attributes of the interactive, lean forward medium, they will be over the novelties of connections to others, and the mouse and stuff. They are going to want to see the same execution on the new, smaller, screen. Hence our film business' heavy dependance on the language of the stage. Oh yeah, that's ri...