Mainstream View of Gaming: Rock Hero Edition

Nowhere is our inward focus more apparent than this clip from the D conference. Bobby Kotick is introducing Guitar Hero World Tour and Kara Swisher of the Wall Street Journal says of the new installment of the genre creating franchise: "Called Rock Band I think. . ." It is all the same to them.


Daniel Boutros said…
Awesome. That was delivered as comfortably as the first E3 N Gage conference when the break dancers came on and a marketing person very awkwardly read an auto cue to ravenous specialist press journos about how 'awesome' everything was. Oh. And 'beat poetry'.

I'm also impressed how she said the words 'Rock Band' before Bobby promoted his company's 'version' of it. I bet he *loved* that.

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